Demand Side has a long and proven history in organizing successful economies. Unlike Supply Side, it is not a fad or political opportunism, but a description of how economies actually work.

The principles of Demand Side arose from the work of John Maynard Keynes and the economists of the New Deal. It was ratified by the experience of the Second World War and practiced during the great expansion of Western industrial economies -- including the U.S. -- following the War and into the 1970s.

Demand Side was abandoned in the 1970s and 1980s in the context of the oil shocks and because of a long-standing and concerted campaign on behalf of the free market ideology that failed so well in the Great Depression. As Demand Side was abandoned, the long-term growth trend was halved and the incomes of the middle class began the decades of stagnation that continue today.

This first edition of Demand Side Economics: Theory and Evidence outlines the theory and the history behind Demand Side. It displays the evidence that Demand Side has produced higher GDP growth, stronger employment, and even better profitability compared to the Conservative and so-called free market periods that have produced low GDP and employment growth, greater income disparity and mountains of debt, both public and private. The concepts are understandable and the tools useful, even for those who may disagree.

We are witnessing the collapse of an economy which forgot what worked and returned to a failed scheme only to see it fail again. The discussion needs to move quickly to a Demand Side recovery.

Buy the book as a four CD set, download it by chapter, or get the hard copy. Pre-order for mailing on February 20.